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Tito’s BBQ Station

Brand Identity 

Branding for a BBQ joint located in Harlem, New York City, delivering Texas style BBQ with soul.


Located in Harlem, New York—surrounded by some of the neighborhood’s best-known soul food restaurants—Tito's BBQ Station offers authentic Texas-style smoked BBQ. The identity embodies the spirit of the cuisine and atmosphere of the restaurant, emphasizing the blend of Texas and NYC culture.

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© Michael Ponton 2023—New York